ARABIAN PROPERTY AWARDS - Holcom Headquarters

ARABIAN PROPERTY AWARDS - Holcom Headquarters

Highly commended for the category Office Architecture by the jury of Arabian Property Awards 2015 – 2016.

Founded in 1980, AAA is an architectural and urban firm working on the design and execution of distinctive architectural works across Lebanon and beyond.
The company’s designs are the result of the careful integration of the client’s aspirations, the project’s programmatic requirements, as well as the nature and character of the site, while insuring an
uncompromised respect for the surrounding environment whether natural or built.


AAA has won award for Holcom headquarters in Nahr Beirut district, Lebanon.
Situated next to the client’s former headquarters built in the 80s, this large plot of land was acquired in order to build a new upscale base for Holcom.
It was to contain the numerous brands and societies that the client represents, such as Canon, Apple and Minolta, as well as a pharmaceutical warehouse.

The building serves many different functions, providing offices for different departments, storage areas for all the various brands, a warehouse and a large number of parking spaces, its architecture is therefore best described as being directly related to the client’s needs in terms of function and operation.
An inner courtyard has been incorporated to catch natural light and create purity for the working area.
Hence, inner facades are completely open and transparent while the outer façade facing the adjacent road has been given a multi-layered protective skin.

By creating appropriate spaces and the maximum amount of flexibility and open spaces, the headquarters will be able to expand or house new products.
Intended to be the flagship of Holcom, the new headquarters will be a real landmark in the urban fabric of Beirut.
The interior design and façade consultant was Lombardini 22.